Pricing

Add Value

AddValueTo grow your business or your career there has to be value.  Value, as well as beauty, is in the eye of the beholder.  It’s not enough to be of value, you must convey that value in ways others will understand, want what you are offering and are willing to pay for it.  Following are some ways to identify and convey your value or the value of your products.

Thought 1:  Missing.  If you’re having trouble coming up with ways to describe value, think about what would be missed if you or your products weren’t… Continue reading

I want to be the boss! – Part 4

This is fourth in a series of blogs for those who want to start their own business.  By now you’re committed, you know what your financial situation is and you’ve started your savings cushion.  Congratulations!

Step 5:  Will the business work?

You’ve got to get real about the business.  Some people have a passion about a service that they might offer, however they haven’t proven that it’s feasible.

Tip 1:  Choose your target market.  Who do you enjoy working with?  Who might buy your product/service?  (if you’re saying everyone, see blog post… Continue reading